Hasbro Pulse Con 2021
Agency: Media Monks New York
Hasbro plays with the imagination of its fans through its products and we here at Sailor Studio had the opportunity to participate a little in this imaginary world by developing the opening for the Hasbro Conference 2021.
The event’s identity was determined by the concept of a portal connecting presenters at distant points in the galaxy.
Using VFX composition, we gathered scenes recorded in chroma key with a 3D environment, full of particles and distortions to convey the idea of traveling in the cosmos. Color palette always oriented towards the brand’s characteristic blue green and camera depth with blur for an organic look.