Hasbro Pulse Con 2021

Tags: Composition, 3D Animation, Cinematography, Color Grading, Design, Live Action, Motion, Post-Production

Agency: Media Monks New York

Client: Hasbro

Year: 2021

Hasbro plays with the imagination of its fans through its products and we here at Sailor Studio had the opportunity to participate a little in this imaginary world by developing the opening for the Hasbro Conference 2021.

The event’s identity was determined by the concept of a portal connecting presenters at distant points in the galaxy.
Using VFX composition, we gathered scenes recorded in chroma key with a 3D environment, full of particles and distortions to convey the idea of ​​traveling in the cosmos. Color palette always oriented towards the brand’s characteristic blue green and camera depth with blur for an organic look.