Faber Castell A criatividade em suas mãos
Tags: Composition, 2D Animation, Art Direction, Character Animation, Color Grading, Edit, Live Action, Motion, Post-Production
Agency: David São Paulo
Client: Faber Castell
Year: 2023
Sailor Studio presents a campaign for Faber Castell, where people in a park are impacted by the magic of products and creativity. The magic happens when artist Leonardo Amaro's drawings are transformed into objects that interact with the real world around them, creating a unique and immersive experience.
With an extremely colorful and dynamic animation, Sailor Studio was responsible for the entire video production, from filming in the park to animation, illustration and post-production with visual effects (VFX). The end result is a video that celebrates art and imagination, while promoting Faber Castell's products and values in a unique and inspiring way.
Drawings made by
Leonardo Amaro
Directors
Kalu Leite
1st AD
Flávia Carves
2nd AD
Fernanda Fernandes
Executive Producers
Leticia Cacace, Luccas Oliveira, Gustavo "GGA" Almeida
Production Director
Nahara Teixeira
Producer Assistant
Fernanda Fernandes
Producers
Wagner Ramos, Thiago Freire
Set Manager
Rodrigo Pedreira
Assistant Set Manager
Barba, Ricardo Neves
DoP
Reginaldo Lucca
1st AC
Raphael Mariano
2nd AC
Allan Lima
Gaffer
Adilson Sacramento "Bahia"
Best Boy
Rafael Aparecido, Vitor Assis
DIT
Luiza de Castro
Video Assist
João Santos
Stagehand
Artur de Moura
Makeup Artist
Brenda Boschetto
Assist. Makeup
Elissa Carvalho
Costume Designer
Karina Kohatsu
Dresser
Fernanda Garcia
Casting Producer
Talita Lima
Assist. Casting Producer
Larissa Brito, Francielle Roquetti
Dolly
Júlio Gonçalves Garcia
Post-Production Director
Luccas Oliveira, Gustavo "GGA" Almeida
Post-Production Coordinator
Luiz Alejandre "Ryan"
Project Manager
Leticia Cacace
Editor
Reginaldo Lucca
Art Director
Teidy Nakao, Leonardo Amaro
Shooting Board
Teidy Nakao, Erick Oliveira
Illustration
Leonardo Amaro, Teidy Nakao, Duba Rodrigues, Ana Luiza Primo
2D Animation
Nathalia Alia, Ana Luiza Primo
Rotoscope/Motion
Luan Carvalho, Alexandre Alves, Rafael Matheus, Luccas Oliveira, Gustavo "GGA" Almeida
Color Grading
Reginaldo Lucca
Casting
Leonardo Amaro (Ilustrador), Maria Ida, Alisson Falconeres, Daniello Prestes, Laís Isikawa, Sebastião Galdino, Lara Paulaskas, Alan Campos, Rafael Aguiar, Renata Buscola, Igor Álef
