McDonald's Power Up!
Seeking to venture into the gaming world, McDonalds and DPZ&T invited us to be the player 2 in this campaign. Following the idea of reaching different niches in the gaming world, we were asked to play with the different genres, styles and eras of games.
This allowed us to use techniques such as: 2D, 3D animation, pixel art, vfx, 2D digital painting, vector illustrations and live action.
In each of the games, we chose a different technique that made the most sense for the spectator’s immersion, in the “Méqui” version of each of these classics.
Luccas Oliveira, Gustavo "GGA" Almeida
Post Production Coordinator
Luiz Alejandre "Ryan", Luccas Oliveira
Teidy Nakao, Matheus Ventura
Concept / Illustration
Teidy Nakao, Matheus Ventura, Bruno Speranzoni, Fabio Perez
Sergio Spina, Gustavo Ramos, Gustavo Leite, Bruno Gonçalves
Look Dev / Render
Gustavo Ramos, Bruno Gonçalves, Rafael Ribas (Start Anima)
Sergio Spina, Gustavo Leite
Vinicius Lázaro, Gustavo Leite
Rafael Matheus, Luccas Oliveira, Gustavo "GGA" Almeida
VFX / Comp
Jason Moreira, Gustavo "GGA" Almeida, Luccas Oliveira
Luiz Alejandre "Ryan"
Director (Live Action)
Project Manager (Live Action)
Pedro H. M. Marques, Patrick Caracas