TikTok WSL
Tags: Art Direction, Design, Mixed, Motion, Post-Production
Agency: Galeria
Client: TikTok
Year: 2022
WSL Brasil and TikTok struck a deal that brings broadcasts and exclusive content to the platform. Created by the Galeria agency, Sailor produced the animations and illustrations for the campaign.
The bold proposal of reconciling real content from the influencers’ stories with an abstract 3D environment guided Sailor Studio’s artistic direction towards the outline art language.
The outline at the same time harmoniously brought together the depth of the sea arranged in waves with particles depicting the surf flow and mosaics to contemplate the diversity.
Director
Luccas Oliveira, Gustavo "GGA" Almeida
Project Manager
Gustavo Veloso, Luiz Alejandre "Ryan"
Art Director
Teidy Nakao
Storyboard
Teidy Nakao
Post Production Coordinator
Rafael Matheus
Motion
Rafael Matheus, Alexandre Alves, Luccas Oliveira, Gustavo "GGA" Almeida
2D Animation
Nathalia Al
Audio Company
Loud+
