Hellmann's Supreme

Tags: Composition, Motion, Photo, Post-Production

Agency: Ogilvy

Client: Hellmann's

Year: 2022

Hellmann’s has launched its new product: Hellmann’s Supreme, which brings an even more irresistible and creamy flavor. In order to show all this appetite appeal and creaminess in their advertising pieces, they called us to produce the KVs and the animation presenting the product.

We were responsible for producing the packaging and sandwich photos, capturing and post-production of the creaminess of the mayonnaise falling in a loop and finalizing it in different formats in different media. The result was these beautiful cinemagraphs.

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Directors
Luccas Oliveira, Gustavo "GGA" Almeida

Production Director
Leticia Cacace

Photographer
Jr Junior

Food Stylist
JB Food Styling

Stunt
Fabiano Caldeira

Producer
Gabriela Varella

Motion
Rafael Matheus

Post-Production / VFX
Gustavo Almeida "GGA", Luccas Oliveira