Wawa

Hoagiefest

Form&Fun • 2022

Roles: Art Direction • Concept Design • Illustration • 2D Animation • Motion Graphics • Finishing & Deliveries

Wawa distributed 5,000 illustrated NFTs and 12 animated rare NFTs to their customers and we were asked to produce all the illustrations and animations. Based on some characters from previous Hoagiefest campaigns, we developed some accessories, backgrounds and costumes to create variations and arrive at this large number of illustrations. In addition to these items, Wawa's delicious sandwiches are present, further increasing the combinations of NFTs. For the rare NFTs, we made 12 2D animations, with characters in funny situations enjoying the hoagies.

Credits

Client: Wawa

Studio: Form & Fun

Year: 2022

Original Design: Scholar

Directors: Ícaro Diniz, Frederico Félix

Sailor Studio

Executive Producers: Luccas Oliveira, Gustavo “GGA” Almeida

Producer: Gustavo Veloso, Luiz Alejandre "Ryan"

Illustrator: Duba Rodrigues

Storyboard: Duba Rodrigues, Aryel Meirelles, Bela Lino

Animation: Nathalia Ali, Juli Sartori

Motion Graphics: Luccas Oliveira, Rafael Matheus

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