Burger King

Todo dia 9,90

David São Paulo • 2021

Direction2D Animation3D AnimationMotion GraphicsFinishing & Deliveries

A moment when the price of gasoline rose a lot worldwide became an opportunity for Burger King to take marketing action: with the promise that its snacks would be cheaper than the price of a liter of gas, BK presented its idea with Sailor Studio film. The animation combines frame by frame with traditional motion design.

Illustrated oil gusher with playful typography in Burger King's Todo Dia 9,90 campaign

Credits

Agency: David

Client: Burger King

Year: 2021

Sailor Studio

Directors: Luccas Oliveira, Gustavo "GGA" Almeida

Project Manager: Gustavo Veloso

Post Production Coordinator: Luiz Alejandre “Ryan”

Art Director: Teidy Nakao

Motion: Rafael Matheus, Gustavo Ramos, Rafael Matheus

2D Animation: Nathalia Ali

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