Ben & Jerry's
Doce de Leite Core
Ogilvy Brasil • 2022
Roles: Direction • Art Direction • Concept Design • Food Style • Photography • 2D Animation • Illustration • Editing • Motion Graphics • Finishing & Deliveries
Sailor had the great responsibility of running the most recent Brazilian campaign for Ben & Jerrys. Focused on the brand’s production process, the films show (in an imaginative way) the reasons that make the company different from its competitors. The care given to each of the steps justifies the prestigious name that the brand carries, and that was what we needed to translate into psychedelic and stunning visuals. Together with friends from Ogilvy, we produced, took photos, illustrated and animated a series of films for the brand. The first of them is the Half Baked flavor that highlights the practice of “fair trade” in relation to small producers.
Sailor Studio
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São Paulo
Av. Francisco Matarazzo, 1752 • Sala 2515 • São Paulo
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We have experience producing remotely for companies and brands around the world.
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Luccas Oliveira
Founder / Executive Producer
luccas@sailorstudio.com.br
+55 11 96584 3018
Financial Department
financeiro@sailorstudio.com.br
Gustavo "GGA" Almeida
Founder / Creative Director
gga@sailorstudio.com.br
Work with us
portfolio@sailorstudio.com.br
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